Privacy Policy

1. Introduction

Race Genesis ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website race-genesis.com or make a purchase from us.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us, including:

• Name and contact information (email address, phone number, postal address)
• Payment information (processed securely through third-party payment processors)
• Account credentials if you create an account
• Communication preferences
• Information you provide in forms, surveys, or customer service interactions

2.2 Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address and browser information
• Device information and operating system
• Pages visited and time spent on our website
• Referring website information
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders
• Provide customer service and support
• Send you marketing communications (with your consent)
• Improve our website and services
• Comply with legal obligations
• Protect against fraud and security threats
• Analyze website usage and performance

4. Legal Basis for Processing (UK GDPR)

Under UK GDPR, we process your personal data based on the following legal grounds:

• Contract: To fulfill our contractual obligations when you make a purchase
• Legitimate Interest: To improve our services and prevent fraud
• Consent: For marketing communications and non-essential cookies
• Legal Obligation: To comply with applicable laws and regulations

5. Information Sharing and Disclosure

We may share your information with:

• Service Providers: Third-party companies that help us operate our business (payment processors, shipping companies, email service providers)
• Legal Compliance: When required by law or to protect our rights
• Business Transfers: In the event of a merger, acquisition, or sale of assets

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences and settings
• Analyze website traffic and user behavior
• Provide personalized content and advertisements
• Ensure website security and functionality

You can manage your cookie preferences through our cookie banner or your browser settings. For more information, please see our Cookie Policy.

7. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Account information is typically retained for 7 years after account closure for legal compliance purposes.

9. Your Rights (UK GDPR)

Under UK GDPR, you have the following rights:

• Right to Access: Request a copy of your personal data
• Right to Rectification: Request correction of inaccurate personal data
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Request limitation of processing
• Right to Data Portability: Request transfer of your data to another controller
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent for consent-based processing

To exercise these rights, please contact us at [email protected].

10. International Data Transfers

If we transfer your personal data outside the UK, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions by the UK government.

11. Children's Privacy

Our services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

13. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

14. Complaints

If you believe we have not handled your personal data properly, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's data protection regulator:

Website: https://ico.org.uk
Phone: 0303 123 1113